marketing

Thursday

13/5/2010

Melbourne Advertising

Radio	Specials	Key number	Link to ad
Gold FM 104.3	ON ALL STORES 10L Professional Mix $2 2300L Tank $699 8" Red Cordyline $9.90 Nude up with 5" Neighbours Be Gone® $3.90 Melbourne 6ft Weeping Cherry- Wombat $19.90 All B/R Fruits $19.90 buy 3 get 1 Free Yucca Specimens were $77 now $59 Spend $500 on a Garden Lot receive Free Delivery to Metro Melbourne and a Free Specimen tree.	130410 mel_tank 100%- 100810melb	www.hellohello.com.au - On tv/radio ad page – Radio ads carrum downs/campbellfield
Mix FM 101.1	“	100810melb	“
Vega 95.1fm	“	100810melb	“
SEN 1116am	“	100810melb	“
3mp 1377am	“	100810melb	“
Mmm 105	“	100810melb	“
Nova 100.3fm	“	100810melb	“
Newspaper
The Age	10L Professional Mix $2 2300L Tank $699 8" Red Cordyline $9.90 Nude up with 5" Neighbours Be Gone® $3.90		www.hellohello.com.au - On tv/radio ad page – Link called The Age Ads In The Age M Magazine this Sunday

Bendigo Advertising

Radio	Specials	Key number	Link to ad
Star FM 91.9	ON BENDIGO 3ft Silver Birch $3 All B/R Fruit trees $19.90 buy 3 get 1 Free Colourful 8" Flax up to 3ft tall all $5	100810bend	www.hellohello.com.au - On tv/radio ad page – Radio ads bendigo
3BO FM 93.5	“	“	“
EasyMix 1071am	“	“	“

Echuca Advertising

Radio	Specials	Key number	Link to ad
Star FM 97.9	ON ECHUCA B/R Fruit Trees $19.90ea, buy 3 get 1 free 12" pot 6ft tall Yucca $59.90 Yucca's from $4.90 8" pot Flax $5	100810shep	www.hellohello.com.au - On tv/radio ad page – Radio ads Traralgon

New Web Additions

- We have been able to buy another batch of plastic at February prices and we can still offer our 3000L slimlines for $899 but only for a limited time - buy now and beat the price rise. All tanks will rise in price soon due to raw plastic material price increases.
- print the coupon bring it in and get 10 free daffodil bulbs!

Marketing Directive
- Recognize every sales enquiry and put through to sales person, includes phones and instore
- Do it NOW! Be on top of all emails and do quotes immediately, ring the person tell them your doing their quote and get it to them within a couple of hours and call them to confirm when you have sent it.
- Lets Take a look – take people through the nursery to look at plants or tanks, do any quotes or enquirys straight away don’t file away for later.
Carrum- Please tune your radio into vega this week
Campbellfield – please tune your radio into mix fm this week
Traralgon – please tune your radio into star fm this week
Bendigo – please tune into star fm this week

Sales Success
- See and serve every customer
- Create a huge display of water tanks out the front of your store, even put sold tanks out to create a big display of our water tanks putt out a good selection of colours and designs, put the printed signage on the tanks, have 1-2 dedicated staff handing out the tank flyer and talking to customers about tanks, have your receptionist know who to put tank calls through to
- Set a daily sales target
- Sign up customers to our gardening club

News of Special Interest
Chris has lost 20kg!!!
Chris has been on the cohens diet program since boxing day and to date has lost an amazing 20kg! He is only a few weeks from reaching his goal weight.